As key figure in a multi Northamptonshire council partnership, Kettering Borough Council approached us to design the logo and marketing literature for the ‘Keep Healthy @ Kettering’ initiative.
A leaflet, poster and banner enticing people in the community to stay healthy was the challenge, so we aimed to create a warm, welcoming look and feel, making use of photo’s of local residents to promote the idea that healthy living was for everyone.
Working for the council is always an honour, especially when it is on such an important topic. To get the nod for the project was great so we were determined to make the most of the opportunity. We set our brains into designer mode and got to work in the creation of a campaign theme that spoke directly to the people.
Designing logos and marketing literature aimed at educating the local community is not an easy task due to the broad demographic it needed to appeal to, but we put our collective ideas and sketches together to create something that would speak to the community as a whole.
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Author Chris Anderson
Toxic Creative - RESULT DRIVEN DESIGN & MARKETING
We’re based in Northampton and are experts in all aspects of graphic design, website design and marketing, from dynamic websites and printed literature to logo design and brand development … we do it all.
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